Client: She Leads Healthcare

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She Leads Healthcare- Utilizing the Entire Healthcare Workforce

Committed to supporting all healthcare professionals, She Leads Healthcare strives to improve healthcare disparities, advance scientific knowledge and develop innovation in medicine by expanding leadership diversity through empowering female healthcare leaders. The underutilization of leadership diversity has hindered the entire healthcare system and She Leads Healthcare hopes to increase the visibility of all underrepresented healthcare leaders, in turn strengthening the healthcare workforce.

The Website

Alter Endeavors implemented multiple calls to action on the She Leads Healthcare landing page to lead visitors to Harvard Medical School’s Career Advancement & Leadership Skills for Women in Healthcare Course, as well as the “Walls, Do Talk” contest offered to medical students.

On top of the CTAs, a detailed breakdown of the Career Advancement course was included to outline the key leadership skillset that women will gain from the 3-day course. Additionally, AE gave a comprehensive description of She Leads Healthcare’s inaugural conference to inform visitors about all that was accomplished at the conference and the plans for the second annual conference. With the option to register for the Career Advancement course or fill out a contact form, Alter Endeavors exhibits how She Leads Healthcare is actively helping healthcare professionals strengthen the future of healthcare.