A platform that provides both Austin and Manhattan residents an avenue to seek surgical care.

Client Name

Alton Barron, MD

Project Year



Medical Services

Our Process

One of the top orthopedic surgeons in the United States, Alton Barron, MD splits his time between Austin, TX and Manhattan, NY. Dr. Barron has made a name for himself as the go-to shoulder, elbow, and hand surgeon for famous musicians and athletes over the years. Alter Endeavors works with Dr. Barron on all of his endeavors, from building his Austin practice from the ground up to supporting his New York practice, OrthoManhattan, to launching the Musician Treatment Foundation.

Paint Point: A platform that provides both Austin and Manhattan residents an avenue to seek surgical care.

AE Services


Website Design
Website Development
SEO Foundational


Concierge Website Services




Dr. Alton Barron was in need of a platform that residents in Austin or Manhattan seeking surgical care of the hand, elbow or shoulder could easily find. The website highlights the areas of the body that Dr. Barron treats, while a Press & Blog page includes his mentions in the media and deeper looks at common injuries and conditions.


Search Engine Optimization

The Alter Endeavors team conducted both an SEO Foundational on this site, as well as carried out Ongoing Search Engine Optimizations by building out the library of educational content. We have seen incredible growth in terms of search engine impressions and clicks through to the site since then. For example, in Q3 of 2022 Alton received over 3.4k organic visits to the site, traffic stemming from search terms like “forearm pain” and “elbow pain from holding baby,” and had just under 100k impressions in that same timeframe. 


Website Management

Alter Endeavors provides Dr. Alton Barron with secure web hosting, frequent plug-in updates, and quality checks to ensure everything is moving and grooving. Dr. Barron is also able to utilize our ticketing system to request any necessary content edits or updates.

Our Partners
WP Engine
accessiBe partner badge
WP Engine